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Creation of a promotional poster in Photoshop
The idea was to create a poster of the singer Ana Mena and her last tour.
Being a tour poster, I focused on choosing images of the artist's concerts. With the photographer's permission, I chose the ones I liked the most from her entire reel and I went for it.
For the background I decided to use images of the whole show, of the singer with her dancers, and desaturated them. This way we have a uniform background without distraction from the spotlights and their colors. Then I chose the other elements, the pictures in which the artist is alone, no general shots, and I left them with their colors. With this what I got was that the images were perfectly distinguished from the background. And finally, I placed the title of the tour, highlighting those shines that are so characteristic of the album.
Then, I placed the resulting poster in several mock ups, to see how it would be implemented in different formats.
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