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Visual identity
A client wanted to have his own logo, the instructions he gave us were that it had to have his initials, between them the initial of his name had to be clearly visible, so that it would be clear who he was at the second one. Another piece of information he gave us was the color palette it should have.
The images below were the proposals that were presented, according to the information provided by the client.
From the two designs that were submitted, he chose the latter. In this one, as can be seen, the letter P is perfectly understood. Inside it are the other two letters, C and G, but these with less prominence, which the client liked and made him choose this design.
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